Capture event leads into Keap.
Speakers and coaches use Textiful to turn a room into leads. People text a keyword or scan a QR code, answer a question or two, and arrive in Keap, formerly Infusionsoft, tagged and ready for your follow-up.
14-day free trial. Connects to Keap through Zapier.
At your event
COACH
Thanks for stopping by! What’s your work email?
m.becker@gmail.com
Added to Keap
Through Zapier · Tag: workshop-lead
Booth and conference leads that make it into Keap
Badge scans arrive days later in a spreadsheet, and business cards get typed up by whoever has time. With Textiful, visitors give you their details by text and they’re in your CRM before they reach the next booth.
Built for speakers and coaches
Offer your slides or a free session from the stage, and the tag you set starts your Keap follow-up that night.
A keyword or a QR code
Say “text DEMO to 33777” from the front of the room, or put a QR code where people can scan it. Either one starts your capture flow.
Qualifying questions by text
A capture flow asks for company, role, or timeline one text at a time, and each answer becomes a field your reps can sort by.
Connect it with Zapier
- 1
Start with Textiful
In Zapier, create a Zap. Choose Textiful as the trigger app and New Contact as the trigger, then sign in to Textiful.
- 2
Pick your flow
Choose the capture flow to watch. Finish the flow once from your own phone, then test the trigger so Zapier has a sample.
- 3
Add Keap
Choose Keap and the Create or Update Contact action. Map email and name, and add the tags that start your Keap campaign.
- 4
Turn it on
From then on, everyone who finishes the flow becomes a lead or contact in Keap.
See Textiful + Keap on Zapier, or read the Zapier setup guide.
The Keap action to use
Your Zap has two steps: Textiful’s New Contact trigger, then Keap’s Create or Update Contact action. Here’s every field Zapier shows for that action, and what to put in each one.
1. Trigger
Textiful: New Contact
Runs when someone finishes the capture flow you pick.
- Campaign NameRequiredYour capture flow
Always sent
Email, First name, Last name, Mobile number, Keyword (empty for a QR code scan), Number texted, Flow name and ID, Time they finished
Sent when your flow asks
Zip, City, State, Time zone, Company, Birthdate and age, Your custom fields, Poll answers
Each answer arrives as its own field you can map.
2. Action
Keap: Create or Update Contact
Creates a new contact or updates an existing contact.
| Field in Zapier | What to put here |
|---|---|
| Check for Duplicates UsingRequired | Choose “Email” |
| Email or Phone Required | Choose in Zapier |
| Email Address 1 | |
| Last Name | Last name |
| First Name | First name |
| Tag IDs | Choose in Zapier |
| Birth Date (format: YYYY-MM-DD) | Birthdate (if your flow asks) |
| Company Name | Company (if your flow asks) |
| Company ID | Choose in Zapier |
| Lead Source ID | Choose in Zapier |
| Owner ID | Choose in Zapier |
| Keap Source ID | Choose in Zapier |
| UTM Campaign | Flow name |
| UTM Medium | Type “text” or “qr” |
72 more optional fields. Field names as listed on Zapier, checked November 2026.
Questions people ask
Yes. Each Zap watches one flow, so give each event its own flow and Zap. Apply a tag per event so the matching Keap campaign runs for those contacts.
Yes. Infusionsoft is now called Keap, and the Zapier app is listed as Keap.
No. The short codes 33777 and 55444 work in the US only, and QR codes text those same numbers, so Textiful is for audiences in the US.
More CRMs that work with Textiful
- HubSpotCapture booth and session leads into HubSpot (built in)
- HighLevelCapture event leads into HighLevel
- SalesforceCapture trade show and event leads into Salesforce
- Zoho CRMCapture trade show and event leads into Zoho CRM
- PipedriveCapture trade show and event leads into Pipedrive
- Google ContactsSave event contacts to Google Contacts
- All integrations
Get your next show’s leads into Keap.
Try Textiful free for 14 days. Set up a QR code or keyword in minutes and see who shows up.