Blog
Ideas and tactics for turning live attention into a list you own.
Tactics
The stage ask: what to say so the room texts in
A word-for-word call to action for the end of a presentation, when to say it, and what to do when nobody reaches for their phone.
ReadHow to design a QR code sign people actually scan
QR code signage best practices for booths, slides, table tents, and welcome desks: how big to make the code, where to put it, what to write next to it, and how to test it.
Read15 offers that get an audience to sign up at a live event
Lead magnet ideas for events, grouped by where you are: talks, workshops, booths, churches, concerts, and conferences. Each one arrives the moment someone signs up.
ReadHow to run an event giveaway that grows your email list
An event giveaway can collect emails from people who'd never fill in a form. How to pick the prize, set up text-to-enter, draw winners on screen, and follow up with everyone who didn't win.
ReadReady for your next event?
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